Apple India, (Credit: OpenAI )
Tech News: The iPhone 17 base variant comes with 256GB storage, double the previous iPhone 16 base model which was only 128GB. Apple initially introduced it at ₹82,900, making it attractive for buyers. However, high demand and limited availability are reportedly forcing the company to reconsider its pricing strategy. Market sources believe that with supply unable to meet current consumer interest, prices may be revised upwards. Analysts point to growing pre-order rates and rising waiting periods in major cities, triggering speculation of imminent price adjustments.
According to reports, Apple is considering an increase of up to ₹7,000 on the iPhone 17. This means the 256GB model could cost ₹89,900 instead of ₹82,900. The 512GB version, originally introduced at ₹1,02,900, may soon be priced at ₹1,09,900. If implemented, these prices will match or exceed iPhone 16 levels. Smartphone experts say this shift aligns with industry pricing trends, as companies gradually push flagship models into higher cost brackets. Consumers planning to buy soon might face heavier expenses than expected.
So far, Apple has not issued any official statement confirming a price increase. However, the brand is known for adjusting pricing based on market conditions without prior announcements. Sources claim the company may rely on bank offers or cashback deals to balance consumer reaction. Experts believe Apple will avoid open communication until the revised pricing is live. This silent internal adjustment strategy has been used several times in the past. Retail partners are reportedly preparing for updated price listings in selected regions.
The surprising reason includes higher demand than projected and slower production recovery. Stock availability has been inconsistent due to global supply constraints. Customers opting for higher storage variants have further pushed demand. Unlike previous years, Apple reportedly underestimated interest in the 17 series. Combined with intense marketing and premium user appeal, this created a pressure situation. As a result, industry experts believe Apple will use price adjustment to control availability and maintain product exclusivity.
Yes, multiple smartphone brands have recently increased pricing of their premium models. However, unlike Apple, competitors reportedly raised prices due to higher memory component costs. OnePlus 15 launched at ₹72,999, while its earlier OnePlus 13 model was priced at ₹69,999. Similarly, the iQOO 15 entered the market at ₹72,999, matching the price of its previous version. These moves reflect a broader market trend suggesting high-end smartphone costs are climbing across brands. Demand-driven hikes are rare but possible.
Market rumors indicate Apple may introduce temporary bank schemes to absorb part of the increase. These offers could include instant discounts or EMI benefits from partnered financial institutions. Experts say if prices rise officially, Apple may wait for the new financial quarter before applying such relief strategies. Consumers waiting for Diwali offers may get prefential pricing. Many tech analysts advise quick purchase if the stock remains available at launch pricing. Delay could result in higher expenditure with fewer bonus deals.
Potential buyers should track pricing for the next few weeks. Those planning upgrades must monitor Apple store updates and retailer platforms. Price adjustments could happen without warning. If demand stays high and supply limited, dealers may start reflecting new prices in coming days. Tech reviewers advise acting early before price changes become effective. Considering no official confirmation yet, customers still have a short window. Making buying decisions soon may save money before the next possible hike.
Copyright © 2025 Top Indian News
